The passion for basketball has led to the development of a small industry around the game. Stores market basketball merchandise like shoes, jerseys, logos and other knickknacks while colleges run basketball camps for beginners. They rope in former basketball players and coaches to run the college basketball camp.
These camps are not limited to college students. Anyone can apply and get admission to the basketball camps. Several colleges organize residential basketball camps while others encourage students to come during daytime only.
However, there is little doubt about the popularity of these camps. There is a large number of wannabe basketball stars who want to learn basketball from ex-NBA players and coaches. Colleges advertise these camps liberally in newspapers and on websites.